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Comment by wildplum on October 1, 2011 at 10:20pm

Lana Del Rey is a 24-year-old indie sensation billed to the world — or music bloggers — as the "gangster Nancy Sinatra," Her first single, "Video Games," is set for release on October 9.

The singer released an EP under her real name — Lizzy Grant — before reinventing herself as retro siren Lana Del Rey. She's up front about the role that managers and lawyers played in creating her new, highly stylized fifties pinup persona, though she's less willing to talk about her pre-makeover career. The visual for "Video Games" — edited by Del Rey herself — makes the most of her aesthetic, splicing sultry webcam shots of Del Rey in with video clips of Paz de la Huerta falling down. Predictably, it garnered some attention after receiving a "Best New Music" designation for the track.